To me design is about focus, perseverance and experimentation while being a little cheeky.

I am Will, an all-round designer. I begun my life doodling and scribbling and haven’t stopped since. Currently to be found finishing my Digtial Design Master degree at the Amsterdam University.

Having studied and worked in a numerous countries — including Italy, Finland, the UK and the Netherlands — has left me with stories to tell, a broader sense of design, mounds of experience and a growing hunger for my next adventure.

For me design is about solving a problem in the most attractive, and elegant way possible. I believe in the concept of design thinking — that all forms of design are interconnected — and use it to enhance and strengthen my work.

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Brands I have worked with

Education

Master of Digital Design

2018
 - 
2019
 — 
Amsterdam University of Applied Sciences (HVA)

Exchange Design Program

2018
 - 
2018
 — 
Lahti University of Applied Sciences (LAMK)

BA Product Design

2014
 - 
2018
 — 
Utrecht University of the Arts (HKU)

Foundation Year, Fine Arts and Education

2013
 - 
2014
 — 
Amsterdam School of the Arts (AHK)

University Design

2009
 - 
2013
 — 
Horizon College (MBO 4)

Work

Studio Cubix

2019
 — 
Web Design, UI/UX, Graphic Design

MOSS Sailing

2019
 — 
Graphic Design

Delta Lloyd

2014
 — 
Administratief Medewerker Schade

Van der Oord Visions

2014
 — 
Product / Interior Designer

GUESS?

2012
 — 
Graphic Designer/Visual Merchandiser

Intersport

2011
 — 
Graphic Designer

Osiris Hertman Designs

2013
 — 
Product and Graphic Designer

Freelance

Present
 — 
Graphic Design, Illustration, UI/UX